In Colorado, William Hill has recently unveiled its new retail sportsbook.
The news release proudly stated that the physical sportsbook, known as «America’s leading sports betting company,» officially opened its doors last Friday at the Isle Casino Hotel and the Lady Luck Casino in Black Hawk.
There are currently six game kiosks ready for potential bettors to use.
William Hill is also aiming to introduce a mobile sports betting platform ahead of the NFL season, pending approval from the Colorado Limited Gaming Control Commission (CLGCC). Given the CLGCC’s track record of approving all pass requests, it is highly unlikely to encounter any obstacles.
The opening of the William Hill retail sportsbook adds up to a total of five physical locations in Colorado where sports betting is now possible. Additionally, there are currently ten live sports betting apps available within the state.
David Grolman, the head of William Hill’s general operations, expressed in the press release:
We are thrilled to be able to make use of these new shops to grow our business in Colorado. Thanks to our partnership with Caesars Entertainment, we can engage with Colorado sports enthusiasts in an innovative and captivating manner. Considering the recent comeback of professional sports, we believe the timing couldn’t be more perfect.
William Hill introduces a systematic game at the right time.
With the Colorado Rockies returning to the field and Colorado embracing MLB betting for the first time, the timing couldn’t be better for the launch.
The upcoming return of the Colorado Avalanche and Denver Nuggets is sure to generate a surge of excitement in the state’s sports betting market.
William Hill’s financial expertise in Colorado is advantageous for both novice and experienced sports bettors.
William Hill’s announcement highlights their user-friendly system, which simplifies the process for Colorado sports bettors. With this system, bettors can easily open new betting accounts, make income deposits, and enjoy various other convenient features.
According to the announcement, William Hill will offer customized prospects and opportunities specifically designed for the Colorado company.
In the press release, Ken Ostempowski, the Senior Vice President and General Director of the Isle Casino Hotel and Lady Luck Casino, expressed that…
We take great pleasure in presenting an additional lavish feature for our valued customers in our recently refurbished game. Through our strategic alliance with William Hill, we will establish a superior gaming atmosphere and incorporate advanced betting technology. This partnership will ensure our continued status as Colorado’s premier gambling destination.
As major US sports continue to generate profits, the sports gambling market in Colorado is steadily growing and establishing itself as the most promising in the region.
The recently published June sports handle in Colorado, amounting to $38.1 million, provides further evidence as to why numerous sportsbooks are eager to be a part of the Colorado market.
