Colorado Offers $14M In Tax Incentives To Lure Mystery Online Sportsbook

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This was written by T. J. McBride on April 26, 2025.
Colorado offers $14M to lure mystery online sportsbook

According to reports, an undisclosed online casino will receive tax credits of up to $14 million from Colorado, with the intention of establishing its headquarters in the state. The company has allocated a budget of $40 million to construct a facility spanning 120,000 square feet, and it is anticipated that this endeavor will generate around 807 net new job opportunities.

The typical salary amounts to $97,238.

Bet365, a UK-based activities gambling business, is strongly indicated as the company that Colorado’s Office of Economic Development and International Trade has not yet officially named.

The majority of tax breaks are meant to persuade Colorado-based website activity businesses.

Colorado is about to experience its third anniversary of online sports betting, and it is expected to be a lively betting season for the next couple of months. This is mainly due to the participation of two prominent professional sports teams from the state, the Colorado Avalanche and the Denver Nuggets, who are currently competing in the playoffs. Colorado holds the impressive status of having the third-highest per capita average for sports betting in the United States. On average, each bettor in Colorado has placed bets totaling $833 in the past year.

Colorado’s Office of Economic Development and International Trade (OEDIT) has recently allocated over $20 million in tax credits to several businesses as part of their initiative to increase employment in the state. The majority of these funds were directed towards the online sports betting sector. Only businesses that fulfill their specific workforce development goals are eligible to receive these tax credits, which serve as incentives for career growth.

The website sports business is referred to as Project Forge.

Perhaps the company is thinking about opening its practices in Arizona or Tennessee.

The virtual casino proposed to OEDIT the establishment of a Colorado-based company in the United States with the intent of capitalizing on the state’s Job Growth Incentive Tax Credit program. If all requirements are fulfilled, the sportsbook could potentially receive a grand total of $14,055,942 in tax credits over the span of eight years.

According to reports, the company is possibly contemplating the idea of establishing offices in Tennessee or Arizona. Colorado has pledged 807 new online work positions, which encompass opportunities in regular operations as well as top-level management.

To obtain the revenue certificates, the company must fulfill three requirements.

  • 807 new full-time jobs have been created, each offering an average annual salary of $89,700.
  • Before any funding is approved, Colorado’s online fresh work must be maintained for a full month.
  • Before any funding is granted, a minimum of 20 new works can be created and sustained.

There are many ideas that Project Forge is Bet365.

The organization, commonly employed by socioeconomic development organizations to avoid specifying companies, is making an effort to convince. Nevertheless, the OEDIT does provide some insight into Project Forge’s character in its business description.

Project Forge aims to expand its brand and reputation by establishing a presence in the US, specifically in New Jersey. This move signifies the company’s interest in establishing a strong foothold in the US market. In order to achieve this, the company plans to invest over $40 million in constructing, customizing, and furnishing a 120,000 square foot office space. This space will not only accommodate the company’s large workforce but also provide the necessary facilities and environment expected by modern-day employees.

According to & , the company, much like Bet365, has established a strong reputation in New Jersey. However, its operations are currently limited to Ohio, Virginia, Colorado, and New Jersey.

The OEDIT event acknowledges the business as a prominent player in the entertainment industry, implying that it is a bigger casino than Bet365 online. It emphasizes the company’s significant impact on the industry over the past two decades. It is worth noting that Bet365 was founded in North Staffordshire, United Kingdom, 23 years ago.

According to The OEDIT, the online sports betting industry employs more than 6,000 individuals, none of whom are based in Colorado. Similarly, Bet365’s website claims that the company employs a workforce of 7,000 individuals.

While the company has not officially confirmed whether it is Project Forge, several clues suggest that it may be the case. Regardless, it would be beneficial for Colorado and the gaming industry as a whole if you can persuade the casino to embrace this condition, as it would have financial advantages.